If you have been in this industry more than a year, you have heard someone say the IRS tried to kill wellness reimbursement plans in 2023 and failed. I want to walk through what actually happened, because the version most of us carry around is wrong, and the wrong version is now a liability in at least two states.
Two launch visuals built to introduce the work before the details begin.
START WITH THE QUESTION
Bring the question.
A simple invitation to slow down, name what is missing, and ask for a more complete answer.
LIBRARY PREVIEW
This library is designed around the next question.
The first edition centers on the subjects that help people move from a pitch, a handoff, or a hunch into a more informed conversation.
What you see here is the map: an expanding set of materials designed to make the subject less opaque over time.
01
On-Demand Video Education
Recorded training you can work through at your own pace, organised into paths rather than a pile of files.
02
Weekly Live Training
A live session every week. Show up, ask, get an answer in front of everybody else who had the same question.
03
SIMERPU Certification
A structured path through the required education, tracked, with a credential at the end of it.
04
Virtual Training Events
Multi-session events built around one subject: implementation, payroll, compliance.
05
Expert Interviews
Attorneys, tax professionals, payroll specialists and claims people, on the record.
06
Employer Education
A separate track written for the company, not for the person selling to the company.
07
Whitepapers and Insights
Written analysis you can hand to a CFO without apologising for it.
08
Practical Tools and Materials
Checklists, worksheets, question sheets, calendars. Things you actually use in a meeting.
09
Real-World Case Studies
How arrangements were built, what went wrong, what it cost to fix.
10
Resource and Reference Library
Searchable. Filterable. Built for the question you have at 4pm on a Tuesday.
11
Guest Speakers
People who do this work, brought in to teach their piece of it.
12
Monthly New Education
New training added every month. This is not a recording that gets made once and forgotten.
FIELD NOTE 001
Before you explain a SIMERP, ask these five questions.
A better conversation starts before the presentation. Use these questions to identify what you understand, what is missing, and who needs to answer next.
01
What exactly is being proposed?
Identify the arrangement and the documents that describe it.
02
Who owns each responsibility?
Clarify the roles of the employer, agent, administrator, payroll team, and professional advisers.
03
What assumptions are behind the numbers?
Ask what inputs were used and what could change the illustration.
04
Which questions need a specialist?
Recognize when qualified tax, legal, or benefits expertise is needed.
05
What happens next?
Clarify implementation, employee communication, administration, and ongoing support.
General education only. Not legal, tax, or individualized benefits advice.
Built to be passed around.
Built to be passed around.
A clear resource should make the next conversation better—even if the reader does not agree with you yet.
SIMERPU is building materials for the moments when someone needs to slow a conversation down, name what they do not understand, and ask for a more complete answer.